A social media platform dubbed "Krishi Bhai" would be introduced soon for farmers community to enable them becoming more interactive by sharing their own experiences, success and best practices.
The platform, designed specially is expected to help the farmers solve their problems and take appropriate decisions by consulting among them internally.
To this end, mobile phone operator, Robi signed a strategic partnership with a non-government organization ACDI/VOCA, who has been running US Aid funded Feed the Future Rice and Diversity Crops Activity project, to help the farmers for adapting digital communication.
Under the deal, Robi would also offer budget friendly handset with exclusive data bundle to ease the access of farmers to this platform, said a press release today.
They hoped this unique agreement is expected to bring the farmers' community closer together through the social media platform.
The idea is to have the farmers discussing among themselves about various aspects of farming so that the best practices can easily be replicated across the farming community.